Insights
What we're
learning.
Notes from the team on product, design, engineering, and AI.
All articles
Hospitality
Read →How a Reusable Component System Built the St Andrews Links App
How shared components kept the Home of Golf app consistent and made a mid-project brand update easier to absorb.
Retail & Grocery
Read →What Is Omnichannel Retail? How Shockoe Helps Create Unified Shopping Experiences
How omnichannel retail unifies stores, apps, and websites into one customer experience, how it differs from multichannel, and what it takes to build.
AI & Innovation
Read →The Future of QA Using AI
Will AI replace QA engineers? Here is how AI can ease the time, maintenance, and changing-requirement pressures QA teams face.
Sports & Fan Experience
Read →Immersive Experiences in Sports
How AR and VR help sports teams, venues, and leagues build fan engagement and brand activations, and where the data is still thin.
Retail & Grocery
Read →The Trends Driving the Grocery Space
First-party data, app investment, unified shopping, changing shoppers, and AI: five grocery trends, checked against current research.
AI & Innovation
Read →AI in Sports and Beyond: Rethinking the Fan Experience
Fans are returning to games. Here is how AI, immersive experiences, and mobile apps can make the live experience worth the trip.
AI & Innovation
Read →Why Interactive Experiences Matter for Brand Promotion
Shoppers remember what they take part in. Here is what research says about interactive brand experiences and four steps to build one.
AI & Innovation
Read →The Product Strategy Process: Behavior, Barriers, and Benefit
Before anyone builds, decide what the product should change. Our three-step approach: behavior, barriers, and benefit.
Retail & Grocery
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