Hy-Vee
In-Store Kiosk

Helping shoppers find it faster.
The challenge
Hy-Vee wanted a modern, convenient shopping experience in its stores. Staples were easy to find, but less common items such as molasses or toothpicks could take real time to track down. Online shoppers get answers from a search bar, and in-store shoppers needed the same speed.
The build
An information kiosk for a flagship store, built after discovery with Hy-Vee. Shoppers search by text, voice or product barcode, see the price and which aisle an item is in, and follow an interactive store map to it. A weekly ad section shows current deals, and QR codes carry a product into the Hy-Vee mobile app. A welcome screen invites use even when the kiosk is idle, and analytics track how the kiosk is used.
The result
In the flagship store, about 80% of sessions used search and about 45% of searches opened the store map, showing that shoppers used the kiosk to find and locate items. The platform is built to scale, so features can be added over time.
- ~80%Of kiosk sessions use search
- ~45%Of searches open the store map
Project images
Questions about this project
What is the Hy-Vee in-store kiosk?
An information kiosk in a flagship Hy-Vee store where shoppers search for a product, see its price and aisle, and follow a store map to it.
What did Shockoe do for Hy-Vee?
Shockoe ran discovery with Hy-Vee, then designed, built and supported the kiosk app, including search, the store map, the weekly ad and links to the Hy-Vee mobile app.
How do shoppers use the kiosk?
They search by text, voice or product barcode, see price and aisle, follow the store map, and scan a QR code to continue in the Hy-Vee mobile app.
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