Future Stores Seattle: How emerging technology is keeping retail competitive

Future Stores Seattle: How emerging technology is keeping retail competitive

Retailers must be tired of hearing about what emerging technologies can do for them, as it’s what consulting firms and other companies have told them for years. However, from the emergence of AR features in mobile apps to target buyers for furniture and home decor to the visualization of those items in their own home, it is clear that emerging technologies are finding their proverbial home in the retail space. Beyond AR/VR capabilities in mobile apps, Future Stores, Seattle helped shine a light on expanding retail technologies to automated checkout, open source hardware, and common architecture patterns within core operating systems. How these options in emerging tech can be uniquely leveraged for retail can be found right here.

Augmented reality and virtual reality

In late 2017- early 2018, an initial round of AR features in mobile apps targeted buyers for furniture and home decor, to visualize furniture and items in their own home environment. There are signs that AR and VR will be leveraged in stores and could figure prominently in omnichannel shopping and store operations.

  • Augmented Reality, Walmart Labs developed an AR-based product comparison scanner for its mobile app that allows users in-store to scan entire shelf section to compare products detail, rather than having to scan a barcode to look up product one at a time. This feature helps have a better visual search to become more useful and valuable to shoppers and retailers.
  • Virtual Reality, Macy’s provides shoppers with a VR headset to help them design their own room settings by visualizing and moving around 3D images of different furniture items, increasing furniture sales and diminishing returns.

AR and VR are still in the early adoption phase, but we’re starting to see adoption with retailers who are experimenting with how to leverage the technologies to obtain a return on their investments.

Automated checkout & Cashier-less stores

We’ve all heard about Amazon Go and its cashier-less convenience stores, but what about other technology companies inspiring automated checkout, as well as other forms of expedited self-checkout and mobile checkout? Not all size and type of retailers have been considered viable candidates for automated checkout. Having slow lines cost potential sales in retailers. By lowering wait time in lines, customers are more likely to purchase items, which would help both the shopper’s experience and the retailer’s profit.

Open Source software

Open source is exactly what it sounds like: a source code that anyone can modify, enhance, and inspect. The major benefit here is that programmers can manipulate and change how pieces of software, programs, or application work. Using open source allows programmers to improve that program by adding features or fixing parts that don’t always work correctly. It also grants permission to use the software for any purpose they wish. Open source licenses promote collaboration and sharing because they permit other people to make modifications to source code and incorporate those changes into their own projects, as long as they let others do the same when they share their work. There are 3 main reasons why people prefer open source software:

  • Control– They can examine the code and make sure it’s not doing anything they don’t want it to do, and they can eliminate aspect they don’t want/need.
  • Training– It helps programmers learn. Since its publicly accessible, they can easily study it as they learn to make better software and share their mistakes with other programmers.
  • Stability– users relying on that software for critical tasks can be sure their tools won’t disappear or fall into disrepair

Common Architecture

Enterprise architecture defines how the organization will meet future business problems. It’s important to begin building stability into your organization by having enterprise architecture. The architecture features multiple layers of perception to form a complete and common view of information, guidance, and direction. Together, these benefits form guardrails for the organizational solution, by adding guides and constraints to those solutions. Shifting from silo-based systems, managed business values, and measuring outcomes will drive your organization away from system silos toward integrated enterprise ecosystems. Choosing the right architecture is crucial and may affect the enterprise architectural domain: Strategy, Business, data, application, infrastructure, and security. Common architecture inherently streamlines communications between different teams within your organization.

Want to know more?

Download our whitepaper on how retailers can bridge the gap between their online & brick and mortar experiences.

Gustavo Romero

Gustavo Romero

Gustavo for the past two years has been helping Shockoe expand their client portfolio. As an account executive, he nurtures relationships from introduction to engagement by bringing the right resources at appropriate times. He previously worked for 5
years as a lawyer focused on intellectual property and trademark and ties this to sales approaches at Shockoe. He is focused on growing Shockoe’s client portfolio by providing emerging technology solutions to both enterprise and customer end users.

ShopTalk 2019 in Las Vegas

ShopTalk 2019 in Las Vegas

We are packing our bags and heading to Las Vegas! As we continue our campaign to connect more enterprise retailers with the right mobile strategy, we are excited to be able to meet with so many at Shoptalk; one of the premier retailing events to discuss everything from omnichannel mobile strategies to enterprise mobile apps.

Why Mobile at Shoptalk?

Shoptalk drives hundreds of retailers from around the world to discuss the latest in retail technologies. From technology hardware, points of sale, to ERP — mobile is becoming an increasingly critical consideration for B2C leaders, and a staple of everyday shopping. Our
mobile strategy team works from business consultancy to application deployment to deliver applications with measurable results — we can help drive your mobile brand loyalty strategy.

The Mobile keystone of Omni-channel Retail

According to a RetailDive survey, an increasing number of relying on their phones to drive the in-store experience. If the mobile tools are not up to snuff, the bottom line is you’re going to lose customers — that’s where we can help.
Retail success depends on mobile-centered brand loyalty
As consumers interactions continue to rise towards BOGUS shopping (buy online and pick up in store) and price comparing from mobile devices, brick and mortar stores are more on the hook than ever to have retail systems that can speak directly to consumers. From inventory updates to a mobile-first experience, Shockoe can help create a mobile roadmap that fits with your digital strategy and your business objectives

Want to know more about what we’re doing in Las Vegas at Shoptalk or book some time with us?

Node Summit 2016

Node Summit 2016

Last week I had the pleasure of attending Node Summit 2016 in San Francisco. I am eager to share some of the new cool technologies and concepts I learned about while I was there.

NodeSchool is a tool for learning node and javascript concepts. If you have node and npm installed, starting a lesson is as easy as installing a new node package; these lessons range from utilizing node tools, to the nuts and bolts of creating and publishing a node package.

The one hardware workshop at the conference proved to be perfect office hackathon fodder. Particle.io is a platform for interacting with internet of things devices, and using node and their Photon microcontroller we were able to program a row of lights to act as a scoreboard for a game of tic-tac-toe. As someone who deals strictly with software, it was a welcome diversion to play around with breadboards and resistors for a few hours.

One of the most insightful and fun presentations I attended during my time at Node Summit was on security. This talk featured a lot of great examples of trying to hack into or disrupt a locally hosted web application. Of course, the main thrust wasn’t to teach people how to hack–though I can’t say I didn’t learn a thing or two–but to show how out-of-date node modules can bring security vulnerabilities to your codebase. The presentation concluded with a stern warning that actual hacking was illegal and an insight into a current company for those in need of a fix:”bugcrowd” a platform that lets companies pay bounties to hackers to break into their systems so that they can close any security gaps.

The main buzzword at the conference was micro-services. Every sponsor from NASA to Netflix gave talks on how they have transformed their entire systems over to use this architecture concept.

Micro-services are not specific to node, but node’s flexibility means that it lends itself well to the concept. The micro-service pattern refers to breaking out all of the functionality of your product into independent pieces, instead of housing them within a single unit–known as a “monolith”. This way, when you make changes to your app, you don’t have to redeploy your entire codebase. Instead you’re deploying just the parts of the app that were affected by changes. This works especially well in node because you to pull in only the modules you need for each individual micro-service, and there are tons of node modules out there designed with communication between micro-services in mind.

Looking back at the conference as a whole, I was inundated with the vastness of node itself. Every year for the past four years the numbers of new node users has doubled, and there are 300+ new modules published every day. This has inspired me to try them all out and bring cool new technologies back to Shockoe.

Titanium Conference 2013 – TiConf.US

Titanium Conference 2013 – TiConf.US

America’s first and premier community-run mobile development conference

Update: For limited time, receive $70 off, when you register using code SHOCKOE70

Shockoe is proud sponsor of the next mobile development conference primarily based around JavaScript and Appcelerator Titanium. It’s a community-run event featuring some of the best JavaScript and Titanium Mobile developers from the US and abroad.

Titanium Conference 2013 takes place between the 28th-29th of June 2013 – open to all regardless of your skill level. Come and meet us there, we would love to talk to you.