--- title: "Publix: Grocery Ordering and Savings App | Shockoe" description: "How Shockoe built and supports the Publix mobile app, from shopping lists to in-store pickup, coupons, and payments, now used by 8M+ people." canonical: "https://shockoe.com/our-work/publix/" --- # Grocery Ordering and Savings App > How Shockoe built and supports the Publix mobile app, from shopping lists to in-store pickup, coupons, and payments, now used by 8M+ people. [← All case studies](https://shockoe.com/our-work/) Publix Client *Publix* Sector Grocery & Retail What we did Native iOS and Android app design and development, commerce, and ongoing support *A hand holding a phone that shows the Publix app home screen, with a shopper pushing a cart in a produce aisle behind it.* ## From shopping list to checkout. ### The challenge Publix is one of the largest employee-owned supermarket chains in the United States, with more than a thousand stores across the Southeast. Its app is the hub for ordering, savings, meal planning, and customer engagement, but some paths left shoppers stuck. People would build a shopping list in the app and then find there was no way to submit it for purchase. ### The build Native iOS and Android apps built around a clear shopping journey. New shoppers get short modals and toast messages that explain how to add to a list, and clear next steps for delivery, curbside pickup, or in-store pickup. The apps include in-store pickup with order history and reorder, digital coupons and weekly ads, a wallet for digital gift cards and e-receipts, online payment, and catering add-ons with an in-store digital cake book. Shockoe designed and built the apps and continues to support them. ## The result More than 8 million people use the app, and it holds a rating of 4.8 stars or higher on both the iOS and Android app stores. * 8M+ Mobile app users * 4.8+ Star rating on both the iOS and Android app stores ## Project images * *The Savings screen listing the weekly ad, digital coupons, and all deals.* * *The weekly ad screen with deal categories such as bakery, deli, produce, and meat, each with a count of deals.* * *A deli product page with the price, a Favorite button, and a Reorder button.* * *The Review Order screen with one item, a Continue Shopping button, and a Schedule Order button showing the total.* * *An order summary showing the store, the pickup time, and three deli items with their prices.* * *The In-Store Pickup screen with order history, submitted and canceled orders, and a Reorder All Items button.* ## Questions about this project ### What does the Publix app do? It is the hub for shopping with Publix: shoppers build lists, order online for delivery, curbside pickup, or in-store pickup, clip digital coupons, browse the weekly ad, pay, and review past orders. ### What did Shockoe change for first-time shoppers? Shoppers could build a shopping list without a clear way to turn it into an order. Short modals and toast messages now explain how to add to a list, and the next steps for delivery, curbside, or in-store pickup are clear, so shoppers keep going instead of giving up. ### Can shoppers reorder past purchases? Yes. Order history keeps submitted orders in one place, and a shopper can reorder all the items in a past in-store pickup order in a tap. ### How many people use the app? More than 8 million people use the Publix app, and it holds a rating of 4.8 stars or higher on both the iOS and Android app stores. ## More in Consumer & Retail [All case studies](https://shockoe.com/our-work/) Anderson's Masonry Hearth & Home ### AR Fireplace Visualizer See the fireplace in your home before you buy it. [View case study](https://shockoe.com/our-work/andersons-masonry-hearth-home/) Olly ### Mobile DTC Experience Assessment From one purchase to a daily habit. [View case study](https://shockoe.com/our-work/olly/) Wounded Warrior Project ### MyWWP Turning app data into clear decisions. [View case study](https://shockoe.com/our-work/wounded-warrior-project/) ## Related insights on Retail & Grocery [All Retail & Grocery insights](https://shockoe.com/insights/category/retail-grocery/) ### From the Barcode to the Back Pocket: How Mobile Rewired Grocery Retail The barcode scanner has long been a fixture at grocery checkouts, and the checkout was the main digital touchpoint between shoppers and grocers. [Read](https://shockoe.com/insights/mobile-technology-grocery-retail/) 5 min read ### Beyond the Cart: How to Save the In-Store Grocery Experience in the Digital Age Shoppers still prefer the store, but they expect it to work like their apps. Here is where friction shows up and how grocers can remove it. [Read](https://shockoe.com/insights/beyond-the-cart-in-store-grocery/) 4 min read ### What Is Omnichannel Retail? How Shockoe Helps Create Unified Shopping Experiences How omnichannel retail unifies stores, apps, and websites into one customer experience, how it differs from multichannel, and what it takes to build. [Read](https://shockoe.com/insights/omnichannel-retail/) 7 min read Next case study ## [The Home of Golf App →](https://shockoe.com/our-work/st-andrews-links/) St Andrews Links [All case studies](https://shockoe.com/our-work/) Source: https://shockoe.com/our-work/publix/