Creating A Mobile Game Plan

Set a Strategy That Will Delight and Engage Your Customers 

August 25th & 27th, 2020 | 10:00am – 11:30am EDT

Mobile solutions can make life easier, faster and better for your customers. Increased carting and loyalty. More efficiency and engagement.

But are you taking full advantage of mobile?

Join a roundtable discussion to hear how companies are successfully developing and deploying mobile strategies by focusing on the following key topics: 

Blend Form & Function

Mobile provides the perfect space to engage customers in ways that are both memorable but also functional. Shockoe can help give your consumers control of their experiences with autonomous features such as ordering, payments and transactions.

Product Strategy
Product Design

Create Meaningful Rewards

Rewards can and should be personalized for your customers. With an intentional and measured approach, Shockoe can help you implement, tweak, and constantly improve upon your loyalty program in ways that meet both customer expectations and business objectives. 

Make the Customer Journey Seamless

Mobile can be a maze where, chances are, you’ll get lost before you find your destination. Shockoe works to understand user needs states, matches them with business objectives, and ensures the final experience is fluid, fantastic and financially sound.

Product Dev

Starter Questions For Our Discussion:


  • What opportunities and challenges are you experiencing when building loyalty and/or engagement with your customers through mobile technology?
  • How is COVID and the emerging “new normal” causing you to re-evaluate your mobile product strategy? Are you planning on introducing new features in the coming months to continue to build loyalty and engagement?
  • How will mobile play a key role in showcasing your brand and product values? How will mobile your mobile strategy engage with the right customer or audience?
  • As it relates to mobile apps and customer engagement, have you thought of using (or are you planning on integrating) Machine Learning and Artificial Intelligence into your apps?


Larry Hoffheimer

Larry Hoffheimer

Shockoe Representative/Attendee


Larry has spent 20 years in technology consulting and currently leads the Commercial Practice for Shockoe.  In this capacity, Larry is responsible for developing, managing, and expanding the practice providing industry expertise to both internal and external leaders.  In addition, Larry leads the development of Mobile’s short and long term strategic plan, evaluating strategic options for the business and identifying key initiatives and investments required to support the companies growth plans.

In his free time, you will find Larry logging pre-dawn miles on the roads throughout Richmond, Va.  Larry is currently training for his 14th marathon.  

Greg Rosa

Greg Rosa



Greg brings more than a decade of sales experience to the team and works one-on-one with clients and prospects to establish a holistic and energized sales strategy to fit their unique business goals. He is an advocate for companies that are navigating through growth challenges.

Greg’s passion and curiosity comes through in his work. He enjoys taking on new challenges and working with clients to find innovative solutions. When Greg is not busy chasing his two little ones around, you can find him in the gym working on his dream of eternal youth.


August 25th & 27th, 2020 | 10:00am – 11:30am EDT

Ready to drop us a line?