Taking Cannes Lions 2023 by Storm
2023 has been a whirlwind travel year so far, putting Shockoe in the room with great brands, and exciting opportunities. From conversations with the NFL and Big Brothers Big Sisters to the Miami Dolphins and the PGA Tour our team has been taking the stage and sharing our passion for digital innovation. The latest trip […]
Why Interactive Experiences Are Necessary for Effective Brand Promotion + How to Create Them
Traditional brand promotion is not as effective as it used to be. To stand out in today’s ultra-competitive attention economy, you must lead with interactive brand experiences. Key takeaways: To create brand loyalty, establish a strong emotional connection with your target audience Interactive brand experiences can help you activate that essential “wow” factor and drive […]
The Importance of Secure App Development: Everything You Need to Know
Cyber security is a budding topic in the tech industry, and many criminals are actively looking for new ways to access your business’s sensitive data and customer base. Key takeaways: Dive into the realities of why mobile application security is vital. Learn the benefits of a particular focus on security for your applications. Get an […]
5 Considerations for Mobile App Development
When building a mobile app, considering the target audience, development platform, device type, ease of navigation, and design can help you deliver an unrivaled user experience. Key takeaways: Your target audience should be your first consideration in mobile development. Native and cross-platform development are suitable for different applications. Consider your project’s requirements before choosing between […]
How the Retail Space is Evolving with Interactive Shopping Experiences
An increasing number of shoppers worldwide are developing a preference for online shopping. A lot of this comes down to convenience, but the challenges retail stores face could be mitigated with the help of interactive shopping experiences. Key takeaways: Why customers are leaning more toward online shopping The challenges in-store retailers face How retailers can […]
Defining Project Scope: The First Step When Outsourcing a Mobile App Project
A clear project scope can help you avoid mishaps in the later stages of mobile app development. Key takeaways: It’s essential to have a clear project scope before outsourcing your mobile app project. Doing so will ensure everyone is onboard from the start, helping you avoid scope creep and deliver the app on time and […]
5 Excellent Ways To Infuse Your Brand Voice in Mobile App Development
As more mobile apps become available, businesses must look beyond building high-quality products and consider how to leverage branding to stay competitive in today’s attention economy. The right mobile app branding strategies can set you up for success. Key takeaways: Your brand voice significantly influences how users experience your app. It is reflected in your […]
Is Your App a Success? Key Performance Indicators Should be Used for Mobile Apps
The information you need to measure the overall success of your application relies heavily on detailed key performance indicators (KPIs). Regarding the development, marketing, and revenue of an application, KPIs give you the ability to track the application’s growth over time. Key takeaways: Navigate the development and growth of an application’s success over time by monitoring KPIs. […]
TLDR – Apple & Meta Edition
Catch up quick on the latest news in tech and what it means for you. Learn about the latest headset announcements and what’s next.
How to Increase Brand Engagement with Applications
Although there are many eyes on sports and entertainment, the way fans engage with the industry has changed over the years. One of the best ways to see a boost in engagement is with the help of an innovative application. Learn how innovative technology can help boost engagement by understanding your audience How applications give […]