Design and Innovation
What Is a Product Development Strategy and Why Is It Important?

What Is a Product Development Strategy and Why Is It Important?

A product development strategy is a reliable roadmap for building a successful product or service to maximize customer satisfaction. Read on to learn more. Key Takeaways: A product development strategy describes how you’ll transform your product idea into reality. It...

Strategy: Coordinating Engineering, Product, and Design

Strategy: Coordinating Engineering, Product, and Design

Bringing quality products to market requires the collective input of the engineering, product, and design teams. Here’s how this trifecta model can make your company more effective and efficient. Key takeaways: A trifecta brings the engineering, product, and design...

A Comprehensive Guide to Product Design Engineering

A Comprehensive Guide to Product Design Engineering

Product design engineering offers a creative, collaborative, iterative approach to problem-solving to set you apart from the crowd. Key Takeaways: Design engineering focuses on creating efficient and effective systems, products, or applications for user needs. It...

5 Crucial Factors to Create a Winning Product Development Strategy

5 Crucial Factors to Create a Winning Product Development Strategy

A sound product development strategy is essential to make an impact in today's competitive market. Here is how to create a successful strategy that aligns with your company’s goals and objectives. Key Takeaways: Businesses should establish clear, concise product...

Top 5 Immersive Brand Activation Strategies to Consider in 2023

Top 5 Immersive Brand Activation Strategies to Consider in 2023

From gamification to experiential co-branding, here are five immersive brand activation strategies for 2023. Key Takeaways: Unique live events can help you reach a larger audience and create a lasting impression Gamifying your product or service can help user...

Technology Trends and Product Design Engineering in 2023

Technology Trends and Product Design Engineering in 2023

Every new year brings a broad range of technology trends that captivate consumers and corporations alike. To remain a competitive force in your industry, it’s vital to understand upcoming tech trends. This article will provide insight on how to implement them into...

Grocery Store AR App

Grocery Store AR App

Together our team has designed a new proof of concept showcasing the opportunities for augmented reality (AR) in grocery stores.

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