Design and Innovation
How Augmented Reality Is Transforming Online Shopping

How Augmented Reality Is Transforming Online Shopping

With new advancements in AR, online shopping now offers similar benefits to offline shopping without leaving your home. Key Takeaways: Augmented reality in e-commerce is the future of online shopping It’s a revolutionary technology that allows online shoppers to...

How to Introduce AR into Your Digital Marketing Strategy

How to Introduce AR into Your Digital Marketing Strategy

These examples of AR in digital marketing show you how the technology can engage customers with immersive experiences. Key Takeaways: AR technology overlays graphics, animations, or sounds on actual physical surroundings using a device and display An example of AR in...

The Biggest Tech Surprises of 2021

The Biggest Tech Surprises of 2021

A decade in a year may be the best way to summarize 2021. While 2020 saw rapid shifts in how we work, shop, and interact 2021 became the year of explosive growth in the technology space as companies innovated to meet user needs in an increasingly virtual world. As the...

Seeing the Member Experience in a “User-Experience” World

Seeing the Member Experience in a “User-Experience” World

In the world of product development, we are often always saying “user” _______. User-centered design, user analytics, user personas, user journeys, etc, etc.It’s a term that holds importance because it is a genuine focus on the end-user experience.  It’s also often...

7 Tips for Utilizing Amazon Alexa to Engage with Customers

7 Tips for Utilizing Amazon Alexa to Engage with Customers

Amazon first released Alexa virtual assistant and smart speaker Echo in late 2014. An in-home virtual assistant is an impressive tool, but creating a seamless user experience with it can be a challenge. So how do companies overcome this challenge? What engagement can...

How to Engage Customers With QR Codes and Augmented Reality

How to Engage Customers With QR Codes and Augmented Reality

When one of our clients approached us with the idea of building an entirely new customer engagement app for their grocery stores, we were very excited. Their goal was to build a mobile application that customers could use to learn about products, find them in the...

The Impact of Emerging Technologies on Business

The Impact of Emerging Technologies on Business

Virtual reality and augmented reality are two of the most innovative technologies to gain mainstream traction over the past several years. These nascent media have taken content cues from the related fields of cinema and video gaming: that is to say that a significant...

3D Design: Journey Through Character Modeling

3D Design: Journey Through Character Modeling

In June of last year, I was at work minding my design business when our COO asks to meet with me. When we sat down to talk, he asked me to make our company’s Mascot (the Mobile Monster) in 3D in two months. I got to say I was a little surprised. Not just surprised,...

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